eTail Canada 2017 (past event)
16 - 18 May, 2017
Hyatt Regency Toronto, ON
1-888-482-6012
Trisha Lepper
Sr. Specialist, PR & Partnerships
Etsy Canada
Check out the incredible speaker line-up to see who will be joining Trisha.
Download The Latest AgendaThe Future Of Innovative Retail Is Now
Saturday, May 5th, 2018
11:20 PUREPLAY PANEL DISCUSSION: Footprinting Retail Experiences Of The Future
While traditional brick and mortar are looking to thrive online, successful pureplays are exploring how to extend their brand. The executives on this panel discuss how building a brand extension is leading to reward, and what creative interactions they are able to yield:
• Why pureplays are moving offline, and what lessons can be learned from their brand extensions
• Looking at new types of small, pop-up like store environments that inhabit creative connections to inspire the customer to buy
• Building interactions versus transactions—what the real payoff can be for any type of retailer
• Why pureplays are moving offline, and what lessons can be learned from their brand extensions
• Looking at new types of small, pop-up like store environments that inhabit creative connections to inspire the customer to buy
• Building interactions versus transactions—what the real payoff can be for any type of retailer