eTail Canada 2017 (past event)

16 - 18 May, 2017

Hyatt Regency Toronto, ON

1-888-482-6012

Noah Goldberg, eCommerce Director at Mackage
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Noah Goldberg


eCommerce Director
Mackage

Check out the incredible speaker line-up to see who will be joining Noah.

Download The Latest Agenda

Navigating Marketing Touchpoints Across Platforms

Thursday, April 5th, 2018


12:10 PANEL DISCUSSION: Tracking Online To Offline To Paint The Holistic Picture

• Following the customer across touch-points: tying together in-store CRM, in-store data and email marketing
• Storing data points by building a holistic customer profile: immediately knowing what the customer wants
• Training in-store sales people to be more efficient by leveraging stored data
• Understanding the relationship between mobile browsing and in-store purchases
• Tying together CRM data to understand the customer journey paths